The Club will leave the EFL Digital platform and the new website will be launched in early July 2019.
Purpose Media have developed a reputation for their highly interactive and engaging sports websites for teams such as Derby County and Middlesex Cricket.
Jamie Bourn, Account Director at Purpose Media commented, “Leyton Orient were keen to take a rapid approach towards their digital transformation and decided to transfer to our tried and tested web platform which offers a range of customisable options.
“Our ongoing approach we see us support Leyton Orient with ongoing strategic marketing advice, they’re a great organisation and we’re looking forward to using our skills to act as an extension of their team. Combining the knowledge we have in-house means have already delivered some impressive results for other sports clubs and Leyton Orient were keen to learn from this experience to engage better with its fanbase.”
Elliot Byrne, Media Manager at Leyton Orient, said, “Leyton Orient are delighted to be working with Purpose Media on the development of our new official website. We’ve undertaken a rigorous search for a new partner and Purpose Media were the outstanding candidate.
“We wanted to partner with an agency that had a proven track record, outstanding ability and a desire to work with the Club and Purpose Media fit the bill and we are very excited about the work that we have already done with them.
“We believe the website has huge potential and envisage it being at the core of our media strategy moving forward, a central hub for all forms of content for supporters, and the decision to leave the EFL Digital platform has been made to help us realise that potential and create the best online experience for supporters we can.”
Ozone subscribers were informed on Monday that their subscriptions to the service will be ending at the end of May. Subscriptions will end automatically so supporters will not need to do anything.