The Common Group

Official Back of Shorts Partner of Leyton Orient FC Women: The Common Group

At The Common Group, we are thematic investors at the intersection of venture capital and private equity. Through our subsidiary, Common Sport, we are proud to have invested in Leyton Orient and sponsor the Women’s team. We’re looking forward to working with everyone at the Club to push for success on and off the field.


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Meet the Partners

Sam Helmy, Partner

What do you like most about being part of the Leyton Orient family? How welcoming everyone has been – all of the staff and fans have been so friendly, we’ve been made to feel really comfortable at Brisbane Road and love being there for the games.

How good are your football skills? I managed to get a goal in the staff game earlier in the summer, so I’d like to think I’m alright! I used to play every Saturday but now that’s reserved for watching the O’s!

Who is your favourite (current or past) O’s player? It has to be Laurie Cunningham – although I wasn’t born when he played, I loved learning about his career and watching old clips.